IHG Hotels & Resorts

A visual identity that captures the sophistication and charm of IHG Hotels & Resorts, Holiday Inn's latest rooftop bar and venue, "55 George" The design showcases Sydney's picturesque skyline through a sleek, linear silhouette in the brandmark. Defined by clean lines and a premium aesthetic, it mirrors the upscale atmosphere of the venue. This contemporary design promises unforgettable experiences atop the city, seamlessly blending luxury with panoramic allure.

2018-2020

Collaborators: JDNAS Creative
Branding, Digital, Print, Social